Versus Adds Tour Down Under, Lance Armstrong's First Post-Retirement Race, to 2009 Cycling Schedule
VERSUS ADDS TOUR DOWN UNDER, LANCE ARMSTRONG'S FIRST
POST-RETIREMENT RACE, TO 2009 CYCLING SCHEDULE
NEW YORK, N.Y. (December 17, 2008)-VERSUS, the network that celebrates real competition and the
television home of professional cycling in the U.S., today announced a deal for the exclusive U.S.
television rights to the 2009 Tour Down Under. The event, which begins January 20, in South
Adelaide, Australia, will kick-off VERSUS' 2009 cycling coverage and is also scheduled to be Lance
Armstrong's first competitive cycling race since retiring in 2005.
VERSUS' on-air television coverage of the 2009 Tour Down Under, the first race of the year on the
UCI ProTour calendar, will include 30-minute highlight shows each day from January 20-24. All
telecasts will air at 4 p.m. ET except for the January 24 telecast which will air at 3:30 p.m. ET.
On January 24, the network will stream the final stage of the race live on www.VERSUS.com and
will produce a one-hour highlight show of the final stage which will air on VERSUS on January 25
at 5 p.m. ET.
"VERSUS is excited to announce the addition of the Tour Down Under to our 2009 cycling schedule.
Not only is the race a great complement to our extensive cycling coverage, but it also marks the
return of cycling legend Lance Armstrong to the sport's world stage," said Jamie Davis, President of
VERSUS. "As the home of cycling in the U.S., it's important for VERSUS to offer both hard-core
cycling enthusiasts and casual fans the opportunity to follow Lance's comeback season."
The network will announce its complete 2009 cycling schedule in January.
VERSUS celebrates real competition across all platforms (VERSUS.com, VERSUS on Demand and VERSUS
HD). Now in more than 74 million homes, the network is the national cable home of the National
Hockey League (NHL) and the Stanley Cup Playoffs as well as best-in-class events such as The Tour de
France, Davis Cup Tennis, the Professional Bull Riders (PBR), World Extreme Cagefighting (WEC), the
IndyCar® Series and Professional Boxing. The network also offers collegiate sports featuring
nationally-ranked teams from top conferences such as the Pac-10, Big 12, Mountain West and Ivy
League. VERSUS features the best field sports programming on television and is a destination for
sports fans, athletes and sportsmen to find exclusive, competitive events and original programs,
such as TapouT, Sports Soup and THE CONTENDER that audiences can't find elsewhere. VERSUS, a wholly
owned company of Comcast Corporation (NASDAQ: CMCSA, CMCSK), is distributed via cable systems and
satellite operators throughout the United States.